08 Nov 2013
This Christmas, The Link’s Lok Fu Plaza will be filled with vibrant colours and seasonal melodies as it shares the festive spirit with everyone! For the first time ever, The Link will be teaming up with Chupa Chups, which is celebrating its 55th anniversary, to present “The Link x Chupa Chups Color Your Mind Playground”. Lok Fu Plaza will be transformed into a colourful Chupa Chups paradise where visitors, families and children, will be able to experience the joy of Christmas as they indulge themselves in this festive atmosphere.
Color Your Mind with the World’s Largest Chupa Chups Christmas Playground
At over 10,000 square feet, the world’s largest Chupa Chups Christmas Playground features many giant Chupa Chups decorations, including an almost 2,000 sq ft Chupa Chups Maze, a soaring Hot Air Balloon, an exciting Ferris Wheel and a Festive Christmas Train. These various colourful attractions will combine to provide the perfect venue for visitors to enjoy special Christmas moments. The playground is decorated in different colour combinations, colourful decorations can relax the minds of visitors, and also inspire children’s creativity and development.
Hong Kong’s First Chupa Chups Music Stairs Promote Healthy Living
The Link x Chupa Chups Color Your Mind Playground also includes two music stairs located at Zone B of Lok Fu Plaza. These Chupa Chups music stairs – Hong Kong’s first of their kind – spiral upward, and each step is a piano key that leaves a trail of melody as people walk. In addition to encouraging visitors to use their imagination to create wonderful Christmas tunes, the staircases encourage people to take the stairs more often and promote healthy lifestyle.
8-Metre-Tall “Giant Chupa Chups Candy Machine Christmas Tree”
Another highlight is the “Giant Chupa Chups Candy Machine Christmas Tree” located at the Zone B Atrium of Lok Fu Plaza. The 8-metre-tall candy machine is filled with a variety of Chupa Chups flavours, giving visitors the chance to make a unique and delicious Christmas wish.
Limited Edition Chupa Chups Premiums Up For Grabs
Customers can bring the Christmas spirit home by spending at least HK$2,000* at selected shopping malls of The Link, which entitles them to limited edition Chupa Chups premium, including:
(1) The Link x Chupa Chups “So Sweet Party Set”
(2) The Link x Chupa Chups “Enjoy Travel Set”
(3) The Link x Chupa Chups “POP Headphone”
Date: From 1 December 2013, while stock lasts (weekends and public holidays)
Time: 1:00pm to 8:00pm
Location: 50 selected shopping malls of The Link
*Proof of purchase must comprise at least 3 and at most 6 machine-printed receipts from different shops of the same shopping mall during the redemption period, spending of each receipt must be HK$100 or above (receipts issued on 8 November onwards are accepted)
Besides the giant decorations and shopping rewards, other exciting activities include the Chupa Chups Connecting Flavours Gallery, Dreams Come True Winter Lucky Draw, Chupa Chups Pop-Up Store, Chupa Chups Christmas Game Booths and Chupa Chups Xmas Parade. Please refer to the attachment for more details.